Top 5 iOS Photo and Video Apps Performance in the US: Q2 2021

During the second quarter of 2021, the top 5 photo and video apps on iOS in the United States showed varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at these apps based on Sensor Tower data:

YouTube: Watch, Listen, Stream, published by Google, saw a strong upward trend in weekly revenue, peaking at approximately $9.3M in the last week of June. Weekly downloads fluctuated, starting around 906K at the end of March and ending at 744K in late June. Active users remained relatively stable, hovering around 104M throughout the quarter.

Instagram, by Instagram, Inc., experienced a significant increase in weekly revenue, reaching around $80K in mid-June. Downloads also showed an upward trend, peaking at about 510K in the week of June 21. Active users remained fairly consistent, with numbers around 55M to 56M during the quarter.

Snapchat, from Snap, Inc., displayed moderate fluctuations in weekly revenue, peaking at $324 in early May. Downloads saw a notable increase, particularly in June, reaching approximately 381K in the week of June 21. Active users showed a steady rise, peaking at around 53M in mid-June.

CapCut - Video Editor, by Bytedance Pte. Ltd, had a significant spike in downloads, with a high of about 589K in mid-May. Active users also peaked around the same time, reaching roughly 1.8M. This app did not generate any revenue during the quarter.

Voilà AI Artist Cartoon Photo, published by Wemagine.ai LLP, saw dramatic increases in both revenue and downloads. Weekly revenue surged to about $203K in early June, while downloads peaked at approximately 1.9M during the same period. Active users followed a similar trend, with numbers climbing to about 1.9M in early June.

For more detailed insights and data, visit Sensor Tower.